|
meishengchao
|
Sep 21 2015, 04:51 AM
Post #1
|
|
- Posts:
- 1,558
- Group:
- Members
- Member
- #281
- Joined:
- May 7, 2015
|
Which will be a direct impact on the stable development of China's wood flooring market, it has begun to be reflected in the floor price. Rising raw material prices, a direct result of more weak profits timber, lumber era of high profits will be gone forever, 5-10% profit point or will become mainstream. Learned from Industrial timber market traders, merchants require monthly shipments of 30 million or more, in order to eke out a basic operation. Meanwhile,least expensive wood floors the rise in raw material prices also doubled a direct result of cost pressures. Currently the wood processing costs are increasing, in addition to raw materials, transport, labor costs are rising sharply. One side is the cost, while the low profits, which for flooring company's financial strength will be more demanding requirements. It also gives the flooring industry provides an opportunity to reshuffle, survival of the fittest, "left" who is king.
It is foreseeable that after the current round of market survival of the fittest, domestic flooring market will emerge out of the strength of the leading pioneer, has become an important pillar of the market. How floor prices of raw materials caused by enterprises to cope with the "economic crisis" Flooring market from the current situation, to better development flooring business, we must pay attention to the importance of the brand, the competition in the past,wood deck gazebo weight due to the relatively high profits, will often to win more market through a price war between the flooring business, However, with profits shrinking, the competition floor between enterprises already risen to the brand war, how to conduct effective brand competition? Flooring business and how to escape the price war across the brand off?
In the Internet age, branding is a very important aspect. Many flooring companies only began branding, and to add important annual plan for the flooring business promotion, many ways, some by means of its own momentum, while others are spread by the occasion to achieve branding purposes, and building materials industry flooring products companies have news of the rally event itself, in addition, we also need excellent products, flooring products and curved patio bench-build your own building materials industry enterprises a certain influence, to attract media attention, but the premise is the need to focus on occasion to spread high meaning the event is in line with the value of the building materials industry enterprises of flooring products, so the building materials industry flooring products business branding can do double-edged sword, quickly let the brand awareness and brand connotation of the building materials industry flooring products companies double upgrade. Now, with the rise of online shopping, many companies have chosen floor floor shopping guide portal platform, not only to be more professional and effective will recommend their brand to go out, while the direct sales of products out.
|