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Nike Cuts Ties to Livestrong
Topic Started: Mar 17 2014, 10:29 PM (57 Views)
jacob01

Nike Cuts Ties to Livestrong

nike free comprar, Texas -- Nike, which helped build Lance Armstrong's Livestrong cancer charity into a global brand and introduced its familiar yellow wristband, is cutting ties with the foundation in the latest fallout from the former cyclist's doping scandal.

The move by the sports nike free 3.0 and clothing company ends a nine-year relationship that helped the foundation raise more than $100 million and made the charity's bracelet an international symbol for cancer survivors. But the relationship soured with revelations of performance-enhancing drug use by Armstrong and members of his U.S. Postal Service team.

nike free 5.0 (NKE) dropped its personal sponsorship of Armstrong last October after U.S. Anti-Doping Agency exposed the team doping program and portrayed Armstrong as its ringleader. And after years of denials, Armstrong admitted earlier this year he used performance-enhancing drugs to win the Tour de France seven times.

Officials at Livestrong, which announced the split on Tuesday, said the nike free run 5.0 and committed to helping cancer patients worldwide through its survivorship programs. Armstrong, who started the charity in 1997 as the Lance Armstrong Foundation, was pushed off the board of directors in October and the organization later changed its formal name to Livestrong.
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